The two-day Tamil Nadu Global Investors Meet (GIM) 2024 came to a close on 8 January 2024. While the state is said to have attracted over ₹6 lakh crore in investment during the meet, the valedictory ceremony is what raised eyebrows of netizens in Tamil Nadu and outside.
The latter half of the second day saw Kollywood actor Andrea Jeremiah and music composer Stephen Devassy belt out Tamil film songs during their 12-minute performance. The list of songs included “Oo Solriya Mama, Oo Oo Solriya Mama?” which sounds and is known to have vulgar movements as a part of the dance sequence.
Netizens questioned the logic behind the choice of songs, especially the one mentioned above. The singer was also seen grooving similarly to this song. Vulgarity and profanity are seen as a hallmark of the Kollywood industry and to see that seeping into a global event where investors are participating is highly questionable.
Yesterday’s investors meet featured a pop item song (as they would call in pop culture) & many were quick to point out how misplaced it was in an investor meet. But using profanity, vulgarity etc is a successful strategy applied by DMK across all spheres it is involved.
Read on👇🏽 pic.twitter.com/m3NAOVmYNE— Arvintha (@ArvinthaB) January 9, 2024
Netizens said it suddenly felt like they were watching the Maanada Mayilaada programme patronised by DMK leader Karunanidhi. They also noted that if it was a DMK political meeting, “record dance” was sure to be a part of the programme.
Very true pic.twitter.com/K6CayABIdU
— Arvintha (@ArvinthaB) January 9, 2024
Some even made fun of this part of the valedictory ceremony.
Seriously? In old 80s movies remember seeing the Villain entertaining his partners with ladies dancing with crazy wigs never thought I would see it in reality… https://t.co/NRpVlJmmtT
— Vishwatma 🇮🇳 (@HLKodo) January 9, 2024
Some questioned if such song and dance was the way to attract investment.
What kind of song is this for an investment meet? are these guys in their senses? https://t.co/nwyfcKRdJg
— NR (@NR_Sanghi) January 9, 2024
முதலீட்டாளர்கள் மாநாட்டில் நிறைவாக நடிகை ஆண்ட்ரியாவின் இளமை ததும்பும் கச்சேரி…🥳🥳
முதலீட எப்புடி ஈர்க்குறோம் பாத்தியா…🖤❤️🔥🔥 https://t.co/4NDOHE9Onu
— нαяι (@Hari46620091) January 9, 2024
There is a longstanding association between Kollywood and the DMK. Be it DMK leader Karunanidhi’s perverted pen that wrote erotica and passed it off as literature or the lyrics and gyrating movements in Tamil films that are passed off as content that can be viewed by children, the pattern remains consistent – leveraging provocative content to draw audiences. However, the decision to showcase such elements at an international summit raises significant questions.
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