In a ceremony held at Bharat Mandapam, New Delhi, Prime Minister Shri Narendra Modi presented the inaugural National Creators Award to content creators across the country. During the event, he engaged in a brief interaction with the awardees, fostering a dialogue on the transformative power of creativity in driving positive change.
Conceived as a catalyst for utilizing creativity to instigate positive transformations, the National Creator Award has garnered exceptional public involvement. During the initial phase, the award received over 1.5 lakh nominations spanning 20 diverse categories. The subsequent voting round witnessed an impressive turnout, with approximately 10 lakh votes cast for digital creators across various award categories.
From this extensive participation, 23 winners emerged, including three international creators, marking a celebration of creativity and innovation.
Emphasizing the importance of energetic presentations, the awardees shared their approach, earning compliments from the Prime Minister for tackling a challenging yet crucial field.
The ‘Best Storyteller Award’ was bestowed upon Keerthika Govindhasamy, also known as Keerthi History. During the ceremony, she expressed her appreciation for the Prime Minister’s acknowledgment and promotion of the Tamil language.
As a symbol of respect, she touched the Prime Minister’s feet, prompting a gracious response – PM Modi also made a similar gesture. He said, “See, in politics, people fall at others feet. In the world of art, falling at someone’s feet has a different meaning. But I get disturbed a lot. Especially, if it is a daughter.”
The Prime Minister encouraged her to speak in her preferred language, acknowledging the diverse linguistic landscape of the country. Keerthika shared insights into the interconnected nature of history and politics, highlighting occasional social media backlash. Responding to the Prime Minister’s inquiry, she noted a growing interest among today’s teenage audience in learning about the greatness of India.
Congratulating Keerthika for her award, Tamil Nadu Bharatiya Janata Party President Annamalai posted his wishes on his official X handle. He wrote “On behalf of BJP4TamilNadu, congratulations to Selvi KeerthiHistory avl, a young content creator from TN who is spending her valuable time disseminating our history to Gen Z & beyond, for receiving the ‘National Creators Award’ from our beloved PM Thiru Narendra Modi avl today.”
On behalf of @BJP4TamilNadu, congratulations to Selvi @KeerthiHistory avl, a young content creator from TN who is spending her valuable time disseminating our history to Gen Z & beyond, for receiving the ‘National Creators Award’ from our beloved PM Thiru @narendramodi avl today. pic.twitter.com/ADMXnQM0F8
— K.Annamalai (மோடியின் குடும்பம்) (@annamalai_k) March 8, 2024
The award is being provided across twenty categories including the Best Storyteller Award; The Disruptor of the Year; Celebrity Creator of the Year; Green Champion Award; Best Creator For Social Change; Most Impactful Agri Creator; Cultural Ambassador of The Year; International Creator award. The categories also include the Best Travel Creator Award; Swachhta Ambassador Award; The New India Champion Award; Tech Creator Award; Heritage Fashion Icon Award; Most Creative Creator (Male and Female); Best Creator in Food Category; Best Creator in Education Category; Best Creator in Gaming Category; Best Micro Creator; Best Nano Creator; Best Health and Fitness Creator.
Winners in the other categories include
- Nishchay – Best Creator in Gaming Category
- Ankit Baiyanpuria – Best Health and Fitness Creator
- Naman Deshmukh – Best Creator in Education Category
- Kabita Singh (Kabita’s Kitchen) – Best Creator in Food Category
- RJ Raunac (Bauaa) – Most Creative Creator-Male
- Shraddha – Most Creative Creator-Female
- Jahnvi Singh – Heritage Fashion Icon Award
- Malhar Kalambe – Swachhta Ambassador Award
- Gaurav Chaudhary – Best Creator in Tech Category
- Kamiya Jani – Favourite Travel Creator
- Drew Hicks – Best International Creator
- Maithili Thakur – Cultural Ambassador of The Year
- Jaya Kishori – Best Creator for Social Change
- Pankti Pandey – Favourite Green Champion
- Ranveer Allahbadia (BeerBiceps) – Disruptor of the Year
- Piyush Purohit – Best Nano Creator
- Aridaman – Best Micro Creator
- Aman Gupta – Celebrity Creator of the Year
- Lakshay Dabas – Most Impactful Agri Creator
(with inputs from PIB)
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