
While the DMK-aligned media outlet Kalaignar Seithigal amplified claims that Tanzanian tribal people were “spontaneously” praising Tamil Nadu Chief Minister M.K. Stalin, the story quickly unraveled as a staged PR effort. To highlight the fabricated nature of the video, a social media user John Ravi, shared another clip showing the same tribal group offering similar praise for a mere $35. The post mocked the DMK’s PR attempt with the caption, “Same tailor, same $35 rent @sunnewstamil @Kalaignarnews,” exposing the manufactured publicity stunt.
In the shared video clip, the tribal group can be seen holding a photo of the netizen while displaying placards that read “We love you John Ravi,” as they sing and dance in a celebratory manner.
அதே டெய்லர் அதே வாடகை 35 டாலர்டா @sunnewstamil @Kalaignarnews pic.twitter.com/c8R59aVDY0
— john ravi. (@johnravi1974) June 20, 2025
This mockery comes at the backdrop of the ruling DMK’s publicity apparatus faced widespread embarrassment after a video initially circulated as a genuine gesture of appreciation from Tanzanian tribes was exposed as a staged and paid promotional effort.
The video, shared by DMK’s (one of the many) mouthpieces, Kalaignar Seithigal’s X handle, claimed, “#WATCH |African tribes extend greetings to the Chief Minister! In appreciation of the initiatives undertaken by the Tamil Nadu government for tribal communities, a video of tribal people from Tanzania, one of the East African countries, performing a traditional dance while holding a photo of Chief Minister M.K. Stalin to convey their greetings has gone viral on the internet. The tribal communities learned about the initiatives of the Tamil Nadu government through Dr. Sukumar, a native of Tamil Nadu engaged in social service there.”
#WATCH | முதலமைச்சருக்கு ஆப்பிரிக்க பழங்குடியினர் வாழ்த்து!
பழங்குடி இன மக்களுக்கு தமிழ்நாடு அரசு செய்து வரும் திட்டங்களுக்கு வாழ்த்து தெரிவிக்கும் வகையில், கிழக்கு ஆப்ரிக்கா நாடுகளில் ஒன்றான தான்சானியாவில் வசிக்கும் பழங்குடி இன மக்கள் முதலமைச்சர் மு.க.ஸ்டாலினின் புகைப்படத்தை… pic.twitter.com/BtW6km5FOv
— Kalaignar Seithigal (@Kalaignarnews) June 16, 2025
However, upon closer inspection, it emerges that these “greetings” were anything but spontaneous or sincere. A fact-check revealed that for a small fee — roughly ₹4,000 or $40 — anyone can pay for a group of individuals in Tanzania or elsewhere in Africa to perform a short video message with a photo or poster of their choosing. A fact check handle exposed the DMK’s propaganda drama.
Websites like africanjoyflix.com, wishesmadevisual.com, africanbirthdaywishes.com, and wishfromafrica.net openly provide these services — allowing clients to select a group and script their messages — all for a flat fee.
Furthermore, there’s no credible or independent information suggesting that the people in the video were aware of, much less appreciative of, the initiatives implemented by the DMK government in Tamil Nadu. Dr. Sukumar’s supposed role in this production also stands unsubstantiated.
The fact check handle wrote, “A video titled African tribes congratulate the Chief Minister! @Kalaignarnews. A video was uploaded on the X website, showing Tanzanian tribes dancing and singing in their traditional style and congratulating Chief Minister Stalin.
When we investigated the authenticity of this, we found that the people can send their photos and information about the person they want to congratulate through websites like http://africanjoyflix.com, http://wishesmadevisual.com, http://africanbirthdaywishes.com, http://wishfromafrica.net and send their wishes through the group one chooses on that website. The group charges a service fee of $33 to $40 for this. Doctor Sukumar serves the people in Tanzania and is assisted by the DMK government through programs. It is noteworthy that there is no news, support or information about it to say that people who know about it have congratulated Chief Minister Stalin. Therefore, it has been revealed that this video was created solely for promotional purposes.”
முதலமைச்சருக்கு ஆப்பிரிக்க பழங்குடியினர் வாழ்த்து! என்ற தலைப்பில் @Kalaignarnews X வலைதளத்தில் தான்சானியா பழங்குடியினர் தங்களது பாரம்பரிய முறையில் ஆடிப் பாடி முதல்வர் ஸ்டாலின் அவர்களுக்கு வாழ்த்து கூறியதாக காணொளி ஒன்று பதிவேற்றப்பட்டது.
இதன் உண்மைத்தன்மையை நமது facts and… https://t.co/tBXlWG25K2
— Facts & Perspectives (@FactCheck_TN) June 17, 2025
In terms of Indian rupees, it comes to about INR 4000 as mentioned on the website.
4000 rupees only . Just like the Times square wall paper PR ,you can pay them ,send image and they will wish anyone .#வெக்கம்கெட்டவனுங்களா#இந்தபொழப்புக்கு #மூ……. pic.twitter.com/8shiOm7blK
— Shalin Maria Lawrence (@TheBluePen25) June 17, 2025
Subscribe to our channels on Telegram, WhatsApp, and Instagram and get the best stories of the day delivered to you personally.