At the Tamil Nadu Global Women Summit 2026 held in Chennai on Tuesday, Chief Minister MK Stalin launched the Tamil Nadu Women Employment and Safety (TNWESafe) Project and the State’s Human Papillomavirus (HPV) vaccination programme, aimed at improving women’s employment opportunities, safety, and health outcomes. However, the launch was soon followed by controversy after an awareness video released as part of the HPV campaign drew criticism over the choice of the content creator featured in it.
The TNWESafe Project, financed through a World Bank loan, is a five-year initiative with a total outlay of ₹5,000 crore, including ₹1,185 crore in external funding. The programme is designed to promote inclusive economic growth through interventions in education, employment, entrepreneurship, and safety for women.
Alongside this, the Chief Minister flagged off the HPV vaccination programme, which is expected to cover 3,38,649 girls above the age of 14 across the State. In its first phase, the programme is being rolled out in four districts – Ariyalur, Dharmapuri, Perambalur, and Tiruvannamalai, covering 30,209 girls. The government also reiterated its earlier initiatives, including the deployment of ‘Wellness on Wheels’ vehicles for free breast cancer screening across all 38 districts.
However, the launch has been overshadowed by controversy surrounding the awareness video released as part of the HPV vaccination campaign.
யாரை வெச்சு இந்த விழிப்புணர்வு விளம்பரம் பண்ணனும்னு தெரியாதா? HPV தடுப்பூசி திட்டத்தை பிரபலப்படுத்துறேன் பேர்வழின்னு, 18+ Videos போடுறவங்களை வெச்சு விளம்பரம் கொடுத்துருக்கீங்களே, இது நியாயமா? அதுவும் குழந்தைகளுக்கு விழிப்புணர்வு ஏற்படுத்த 🤦♂️ @TNDIPRNEWS @mkstalin #TNDIPR #DMK pic.twitter.com/gkDaeOr9k5
— Harish M (@chnmharish) January 28, 2026
Backlash Over Choice of Content Creator
Public criticism erupted on social media after viewers identified the woman featured in the official awareness video as a social-media content creator who, critics allege, runs subscription-based adult or explicit content on other platforms, including YouTube.
This lady was doing subscription based strip service. How is she an exemplary citizen? I can still find her videos and photos on the net, and they are all legit, not AI.
A very bad example!! Worst ra dei!!
— 丹i尺aᗩ𝓋a𝒟卄aれ🌐🪬 (@Airaavan) January 28, 2026
Several users pointed out that while her Instagram account appears relatively neutral, her broader online footprint on YouTube includes paid “members-only” content, with critics claiming that a significant portion of her material is inappropriate for association with campaigns aimed at school-going children. Screenshots and links shared online also alleged that search results for her name lead to explicit images and videos.
Screenshots of her videos appear in Google search and in porn websites, reddit, etc.
The lady in question was confirmed to be the same person in the adult videos after it emerged that she shared the same awareness video on her Instagram account, further amplifying scrutiny of her digital history.
Critics Question Government Vetting
Sections of the public questioned the DMK government’s vetting process for campaign ambassadors, arguing that featuring a creator associated with adult content in a School Education–linked awareness programme sends the wrong message, particularly when the campaign is targeted at adolescents.
ஆபாச நடிகயை வைத்து பள்ளி கல்வித்துறைக்கு விளம்பரம் எடுத்த இந்த விடியா மாடல் விளம்பர அரசை வன்மையாக கண்டிக்கிறோம்.. pic.twitter.com/ZYLEHTKxhb
— Harish Kumar (@Harishkuma35278) January 28, 2026
கடினமா படிச்சு ஆசிரியர் தேர்வில் வெற்றிபெற்றவர்கள் சாலையில் நின்னு போராடிகிட்டு இருக்காங்க…
ஆலப்புழா அம்முகுட்டி ரம்மு ஊத்துன்னு Insta’ல டான்ஸ் ஆடுன பொண்ணு ஆசிரியரா திராவிட மாடல் விளம்பரப் படத்தில் 🔥👏👏 pic.twitter.com/g50zAGuRGb
— மாறன் பாண்டியன் (@maaran_pandi) January 29, 2026
The controversy has also led to reactions on social media, where some users questioned the decision to feature a social media influencer in an awareness campaign linked to the School Education Department.
யாரை வெச்சு இந்த விழிப்புணர்வு விளம்பரம் பண்ணனும்னு தெரியாதா? HPV தடுப்பூசி திட்டத்தை பிரபலப்படுத்துறேன் பேர்வழின்னு, 18+ Videos போடுறவங்களை வெச்சு விளம்பரம் கொடுத்துருக்கீங்களே, இது நியாயமா? அதுவும் குழந்தைகளுக்கு விழிப்புணர்வு ஏற்படுத்த 🤦♂️ @TNDIPRNEWS @mkstalin #TNDIPR #DMK pic.twitter.com/gkDaeOr9k5
— Harish M (@chnmharish) January 28, 2026
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